How to use Pxl: 10 Hacks for Smart Marketers

Supercharge your marketing game with these Pxl tips for tracking, redirecting, and customizing your links and campaigns.

4 min read
How to use Pxl: 10 Hacks for Smart Marketers

Table of Contents

  1. Track how often your users click on an offer
  2. Send iOS and Android users to different destinations with the same link
  3. Track your Google ad campaign by adding UTM parameters
  4. Share your contact details through a link
  5. Share a PDF with just a link
  6. Let AI āœØ create your next Microsite
  7. Collect email leads with Microsites
  8. Create a QR code design for your offline printing material
  9. Work with different clients from the same Pxl account
  10. Bonus tip: Do all of the above with your own branding!

1. Track how often your users click on an offer

šŸ’” Tip: Create a short link Create a short link By creating a short link for each offer on your website, you can easily track the number of clicks and analyze user engagement. This helps you understand which offers are the most appealing and optimize your marketing strategy accordingly.

2. Send iOS and Android users to different destinations with the same link

šŸ’” Tip: Create a short link with conditional parameters Create a short link Set up a short link that uses conditional parameters to automatically redirect users to their respective destinations based on:

  • Country
  • Date (today, tomorrow, and beyond)
  • Device (mobile, desktop)
  • Operating system (iOS, Android, Windows, Mac, Linux)
  • Browser (Chrome, Internet Explorer, Safari, Firefox, Opera)
  • Query

This ensures a seamless user experience by guiding each user to the appropriate webpage based on their device and more.

3. Track your Google ad campaign by adding UTM parameters

šŸ’” Tip: Create a short link with UTM parameters Add UTM parameters to a short link Incorporate UTM parameters into your short links to track and analyze the performance of your Google ad campaigns. By doing this, you can gather detailed insights into which ads are driving traffic and conversions, helping you to refine your ad strategies.

4. Share your contact details through a link

šŸ’” Tip: Create a short link and link it to a .vcard file Attach a vcard to a short link Generate a short link that directs users to download your contact details in a .vcard file format. This makes it easy for users to add your information to their contact lists with a simple click.

5. Share a PDF with just a link

šŸ’” Tip: Create a short link and link it to a PDF file Attach a PDF to a short link Use a short link to share PDF documents. This is particularly useful for distributing brochures, whitepapers, or any other important files, making it easier for users to access and download them.

6. Let AI āœØ create your next Microsite

šŸ’” Tip: Describe what you want and let AI do the rest Microsites with AI When creating your next Microsite for marketing campaign, you can now let AI do the design work. Simply enter the purpose of the Microsite and see how it gets created in real time.

Examples:

  • A Microsite for an online education platform for children
  • A link-in-bio for a fashion influencer on Instagram
  • A Microsite with 5 blue buttons on pink background
  • A Microsite for an ecommerce business that sells board games
  • A link-in-nio for an event and wedding photographer

7. Collect email leads with Microsites

šŸ’” Tip: Create a Microsite and add an email component Attach a PDF to a short link Create a Microsite (link-in-bio) with an email collection component to gather leads effectively. Integrate it with Klaviyo, HubSpot, or MailChimp to automatically add collected emails to your lists. For webhooks, the collected email addresses are sent as a JSON object to your provided webhook URL, streamlining your lead generation process.

8. Create a QR code design for your offline printing material

šŸ’” Tip: Create a QR code and change the destination however you like Dynamic QR Codes Design a QR code for your offline materials, such as flyers or posters. You can change the destination link whenever needed without reprinting the QR code, making it a versatile tool for directing users to different landing pages or offers.

9. Work with different clients from the same Pxl account

šŸ’” Tip: Create a workspace for each client One workspace for each client Organize your work by creating separate workspaces for each client within your Pxl account. This makes it easier to manage multiple projects and maintain clear boundaries between different clients' data and links.

10. Bonus tip: Do all of the above with your own branding!

šŸ’” Tip: Connect your custom domain to Pxl Connect your custom domain Enhance your brand identity by connecting your custom domain to Pxl. This ensures that all your links and Microsites reflect your brand, providing a professional and consistent experience for your users.

Learn more on how to connect your own domain the Help section.

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